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Posts Tagged ‘deceptive marketing’

Our Bulimic Society

Posted on June 15th, 2012 by by Annabel

Consume more! Consume less! It is an interesting time for all of us, no doubt, as we face economic insecurity and an anti-obesity rally-cry that seems to unite most politicians across party-lines. But where does this leave consumers? I first learned of the phrase “bulimic society” from Julie Guthman in her book Weighing In, though [...]

4 Comments

Tags: deceptive marketing, food lobbying, food politics, mayor bloomberg, michelle obama, obesity politics

Fruit Roll-Ups & Skecher’s Legal Woes

Posted on May 16th, 2012 by by Annabel

Hey guys! More companies are facing legal recourse over misleading advertising. General Mills’ products “Fruit Roll-Ups” & “Fruit by the Foot” and Skecher’s “Shape Up” shoes follow the heels of the Nutella lawsuit and Kashi indictment. Made with “Real Fruit” my ass. Annie Lam, a resident of Daly City, California, is the claimant seeking class-action [...]

1 Comment

Tags: deceptive marketing, fruit by the foot, fruit roll ups, FTC, lawsuits, skechers

Nutella Pays for its Health Washing Ads

Posted on April 27th, 2012 by by Annabel

Hey guys! In another case that’s got me scratchin’ my head, Ferrero – the manufacturer of Nutella – is now $3 million in the hole with half a mil going to a chick in San Diego who has sued the company for health washing and $2.5 mil going to class action recipients. From the Yahoo! [...]

13 Comments

Tags: deceptive marketing, marketing to children, nutella, USDA

WhoNu Cookies Should be Called HellNo

Posted on August 16th, 2011 by by Annabel

Hey guys! I was watchin’ crap t.v. (as I am wont to do when I’m winding down for the night), and I came upon this commercial Whonu cookies – Oreo-lookin’ cookies marketed as having as much fiber as a bowl of oatmeal, as much calcium and vitamin D as a glass of milk, as much [...]

54 Comments

Tags: deceptive marketing, functional foods, oreos, whonu cookies

Don’t Fall for the Fiber One Halo

Posted on June 10th, 2011 by by Annabel

Hey guys! I couldn’t help but giggle the other day when a Fiber One commercial came on and the motto was “Fiber beyond recognition” because that’s exactly what it is — “fiber,” yes, but fiber that’s been extricated from its healthy vehicle and then slathered in corn syrup. Getting fiber from a Fiber One bar [...]

8 Comments

Tags: deceptive marketing, fiber, Fiber One

Arby’s “Good Mood Food”

Posted on March 12th, 2011 by by Annabel

The new Arby’s slogan: “Good mood food.” The recently released item meant to harbor in all this joy? Arby’s Angus Three Cheese & Bacon Toasted Sub [source] April Fools? 660 calories, 33g fat (13 saturated), 0.5g trans fat, 1810mg sodium, 2g fiber, 3g sugars, 47g protein Highlights of Joy: A load of calories and fat [...]

7 Comments

Tags: arby's, deceptive marketing, fast food, FDA, fooducate, nutritional information

Whole Grains Are Easy To Spot, Right?

Posted on January 17th, 2011 by by Annabel

…not according to research conducted by General Mills, as reported here on Food Navigator. Obviously, GM has a vested interest in this research, as they’re going to want to promote their products with whole grains, but I still think it’s interesting that they’re finding a majority of people still don’t really know what “whole grain” [...]

4 Comments

Tags: deceptive marketing, FDA, whole grains

Lies, Damned Lies, & Butter Sprays

Posted on January 15th, 2011 by by Annabel

For Mark Twain, there were three types of deception: “Lies, damned lies, and statistics.” I think he was anticipating how food manufacturers would manipulate FDA regulations and the stats on their products’ food labels! D’oh! Dear Fabio, you’d be better off selling long-hair wigs than this load of  crap. You know those butter sprays that [...]

6 Comments

Tags: deceptive marketing, FDA, i cant believe its not butter, trans fat

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